1971 ad: Ugly is Only Skin Deep

. Wednesday, June 5, 2013

Ugly is only skin deep. If you have a room you hate, have enough love to give it a fair chance. Come to your nearest Sherwin-Williams store. We'll show you how to give any room a beauty treatment that'll last. For we have hundreds of decorating ideas. And all of the equipment you'll need. The giant color swatches so you can live with a color before you buy it. And paint that's graced the most elegant rooms in the world. Like Sherwin-Williams Kem-Glo alkyd semi-gloss enamel. Goes on almost effortlessly. No brush marks. Dries in four hours or less. And it's super durable. Looks, washes like baked enamel. Like Sherwin-Williams Kem-Namel interior latex semi-gloss enamel. Latex advantages. Like easy cleanup, fast drying and great color retention. Plus the fact that it's scrubbable. And Super Kem-Tone deluxe wall paint. The beautiful champion of the American interior. With all of the latex advantages. Plus a color choice that'll bedazzle your eye. Whether it's one of these paints or another of the long line of Sherwin Williams products, you'll be giving your walls the best beauty treatment you can imagine. So look in the Yellow Pages and visit your nearest Sherwin-Williams store. Where ugly is only skin deep. And where beauty comes in a can. Sherwin-Williams. More than a paint store.

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